Every once in awhile I see, hear or read something from outside of the real estate industry that just strikes a chord with me.  This video was one of them.  Here’s a guy who took a product as simple as soda and turned it into a success for himself.  The twelve minutes that you spend watching this will be worth it’s weight in gold down the line.  Enjoy!

  So what are the lessons to be learned here.  If you want to be a Success, follow these rules:

1. Be passionate about your job or chosen field of endeavor.  Whether you’re negotiating for your client, chopping wood or parenting, do it with vim and vigor.
2. Become educated about your product or service.  You should be a sponge that sucks up knowledge so that you become known as the “go to” guy or gal in your field.
3. Be honest in everything you do.  Continually ask yourself the question when faced with tough decisions, “What’s the right thing to do?”
4. Provide exceptional customer service.  Anyone can sell you a widget.  But not everyone sells you the widget, delivers it to your home, shows you how it works and follows up to make sure that you’re happy.  Go the extra mile.  It pays off.
5. Find your niche.  Stop trying to be the best at everything.  In the end, you’ll be good at nothing.

Now that you’ve read this post, go have a cold, banana nut soda.  You deserve it!

Related articles of interest:

• Schwab Bank Gives Man Excellent Customer Service [Above And Beyond] (consumerist.com)
• Lessons from AiMA: Big Brands Discuss Social Media (socialmediatoday.com)
• What Questions Do You Have On the Pursuit of Passion? (celestinechua.com)
• Your Call is Important to Us: Why customer service must improve (thatcanadiangirl.co.uk)