Five Star Customer Experience
September 28, 2011 Leave a comment
I love the simplicity of this short clip on the ‘New Consumer.’ Here’s to you delivering a FIVE STAR customer experience!!!
Our Connected World is About to Get More Intertwined
June 4, 2011 Leave a comment
I came across this short video that made me think about how we are going to conduct business with our customers in the not to distant future. In just a few short years we have evolved into a society that has embraced mobile connectivity. And guess what? It’s about to get a whole lot more mobile.
Links of interest:
- How mobile devices are changing community information environments (Pew Research Center)
- Apple vs. Google (Bloomberg Business Week)
- Tablets – The Future of Mobile Computing? (WATBlog.com)
There Just Might Be Something to This Social Media Stuff
April 23, 2011 1 Comment
We’ve all heard that Social Media is something that we should be involved with because it’s where internet browsers are spending their time. But do most of us really buy into Social Media? Do we look at it as a waste of time?
There is mounting new evidence within Prudential Homesale that not only is Social Media not a waste of time, but it may be even better than anything we had previously imagined.
In recent internet traffic numbers gathered by Rod Messick, Chief Financial Officer with Prudential Homesale Services Group, he stated that in January of 2011, “Facebook surpassed Trulia, REALTOR.com, and Zillow as a referring source” to PrudentialHomesale.com. A referring source means that traffic comes to our website from another website instead of a user typing in our website name into their browser or finding us on a search engine. It’s also known as a click-through.
How much is Facebook being used by the general public and Prudential Homesale agents?
According to the most recent website rankings (week ending 1/29/11) by Experian Hitwise, a leading global information services company providing data and analytical tools to clients in more than 65 countries, 10.35% of all internet traffic lands on Facebook. That’s the highest ranking of any website. (Yes – it even beat Google which came in at 7.52%.)
“Visits to PrudentialHomesale.com from Facebook are up 143% as compared to January 2010,” said Messick. Based on this new data, Prudential Homesale agents can expect to see training developed by the company so that they can utilize social media to a greater extent in their personal marketing and advertising campaigns.
Spring Advertising Campaign Set to Kick-Off
March 6, 2011 Leave a comment
Real people with a real message! That’s the theme of these three television commercials that are starting to run on WGAL, Fox 43, WHP 21, Comcast and Viamedia. They will run through the Spring buying season and end during the latter part of May.
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Forbes.com Names the Harrisburg/Carlisle Area as One of Top Metro Areas
May 6, 2010 Leave a comment
A national business website, Forbes.com, just named the Harrisburg/Carlisle metropolitan area as one of its ten most livable cities in America. The following is the entire news article that appeared on the front page of The Patriot News on May 4, 2010:
Guess Who Lives in America’s Fifth Most Livable City? You Do.
Forget the Big Apple, Boston and Seattle.
Harrisburg ranks fith in a Forbes.com list of America’s most livable cities. Pittsburgh is first.
“By and large, the cities on the list aren’t big tourist destinations, but they are places where costs are relatively low and quality of life is high,” said Francesca Levy at Forbes.com.
Levy said the list doesn’t intend to suggest one metro area is better than another.
“Rather, we developed a measure to judge one aspect of cities: livability.” And she siad Forbes.com defines that as “one where you can get through the day-to-day business of life witht he fewest obstacles.”
“That means, on average, having a good balance of job security and opportunity, safety, and a decent amount of stuff to do, and everyday costs aren’t out of control,” Levy said.
The ranking comes as good news for those who serve as the region’s cheerleaders.
“I think it speaks very well about our region, particularly when we’re in competition with metro areas of all sizes,” said David Black, president of the Harrisburg Regional Chamber.
Lancaster’s Central Market – A Jewel at the Center of It All
October 7, 2009 Leave a comment
The American Planning Association (APA) recently named Lancaster’s Central Market as one of American’s ten great public spaces. If you have never been to ‘Market’, you’re missing out on an experience that is uniquely a Lancaster landmark and tradition.
The APA’s Great Places’ program celebrates places of exemplary character, quality, and planning. Locations are selected annually and represent the gold standard in terms of having a true sense of place, cultural and historical interest, community involvement, and a vision for tomorrow. In short, they are considered enjoyable, safe, and desirable and places where people not only want to visit; but to live and work every day. They are defined by many criteria, including architectural features, accessibility, functionality, and community involvement.
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