Social Networking Becomes More Entrenched In Our Lives

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What’s Really Happening in the Real Estate Market?

The national media is constantly bombarding its readership and viewership with stories that will scare the you know what out of you.  Here’s a slideshow that presents facts on what is happening right now in the real estate market.  No fluff or unsubstantiated wild statements.  Just facts!

Home Prices Continue to Strengthen Nationwide

 

Another month – another positive sign!  The Standard & Poor‘s/Case-Shiller home price index rose 1.2 percent from June to August which reflects a positive trend for the third month in a row.

Before we all go off the deep end and declare “happy days are here again”, we should probably temper our enthusiasm just a bit.  David M. Blitzer, the committee chairman for the Case-Shiller index said, “We do need to be cautious in coming months to assess whether the housing market will weather the expiration of the federal first-time buyer’s tax credit in November, anticipated higher unemployment rates and a possible increase in foreclosures.”

Stay tuned – - -

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What Baby Boomers Really Want in a Home

The term ‘Baby Boomer‘ gets thrown around a lot in the world of advertising.  It seems like everyone is trying to sell to this segment of the population; including the real estate industry.  Economic statistics show that baby boomers account for 28% of the population, but over 77% of all financial assets in the United States.  This generation also accounts for more than 50% of all discretionary authority in private organizations as well as in government.  But do REALTORS® and builders really know what baby boomers want in a home?  Do they know what features they want?  What locations are preferential?  How much money they’re willing to spend?   A new survey conducted by the MetLife Mature Market Institute and the National Association of Home Builders entitled 55+ Housing: Builders, Buyers and Beyond was just released that sheds some light on these very questions.

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Peering Through the Fog

There are more and more positive signs that the fog is starting to clear in the residential real estate market.   Gone are the dense, pea-soup like conditions from a couple of months ago that caused buyers and sellers to try and drive through it at 5 mph.  It appears that they’ve put their collective feet on the accelerator and are now driving more confidently, albeit still with the headlights on. 

Point2 Technologies, Inc., the largest independent provider of website and listing syndication solutions for the real estate industry, with users in over 100 countries on its platform, released its Real Estate Confidence Index (RECI) for August 2009 this past week.  Over 3,000 real estate professionals covering every U.S. State, Puerto Rico and Guam contributed to this month’s report.  Charts of their findings are shown below:

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Everything You Always Wanted to Know About Central Pennsylvania Construction and Real Estate But Were Afraid to Ask

The Central Penn Business Journal (CPBJ) just published its Fall “Construction & Real Estate” report.  CPBJ claims it’s the beginning of the end after more than a year in recession for Central Pennsylvania.  CPBJ focuses on why the construction and real estate industries are key economic indicators and what effect the federal government’s stimulus package has had on the mid-state.  You’ll read about companies that got creative to weather the recession and the state of our region’s commercial, residential and rental real estate markets.

Lots of good ‘stuff.’

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The Consumer is Talking; Who’s Listening?

When was the last time you sat down with a customer or client and really listened to them?  No – I mean really listened?  Did you interact with them and delve deep into their inner thoughts and feelings or was it superficial?  Worse yet, was it all ‘talk’ and no ‘listen’?  Take a second and watch this video.  Remind you of anyone?

A recent study conducted by Michigan State University researchers has identified what the sophisticated consumer is looking for in today’s competitive, challenging global economy.  Essentially, they are looking for a “total experience.”  Whether they are thinking about listing their property, talking with a financial consultant, shopping for a new dress or buying a cup of coffee, all consumers are looking for four major factors.  They are, in order of importance:

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Opportunity Knocks When Communicating Bad News

Image courtesy of Flickr

Image courtesy of Flickr

Any good real estate agent will tell you that our jobs are fraught with times when we have to communicate bad news to clients and consumers.  Unfortunately, in these trying economic times that we find ourselves in, the frequency of this type of communication has expanded exponentially.  A small sampling of some scenarios that we have to deal with include:

  • telling a seller that the amount that they owe on their home is more than its value
  • looking that first-time home buyer in the eye and informing them that the lender won’t give them a mortgage because of more stringent guidelines imposed by the government
  • informing a buyer of new construction that the builder is going to miss their projected completion date by thirty days and that interim housing needs to be secured

This small list could go on and on.  Communicating these examples to the effected party is never easy; you could even say they’re stressful.  But it has to be done.  Unfortunately, many people and companies take this opportunity to glaze over the truth or fabricate the reasons why something unfortuante happened.

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